How To Survive In The Era Of Big Data Is Worth Considering.

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What is it? In today's Internet industry, the so-called "big data" refers to the phenomenon that the data generated and accumulated by a network company's daily operations are growing so fast that the existing database management tools can not be harnessed and difficult to exist in data acquisition, storage, search, sharing, analysis and visualization.

The amount of data is so large that it is not measured in terms of how many G and how many T we are familiar with. Instead, it is based on P (1000 T), E (one million T) or Z (1 billion T) as a unit of measurement, so it is called big data.

In the era of big data, the field of foreign trade also produces huge amounts of data, such as customs entry / exit (real-time) data, customs statistics, buyers' directory data, buyers' purchasing information, sellers' supply information, market analysis data, enterprise credit data and so on.

The large amount of data produced in various trade links has made it difficult for foreign shoe enterprises to make full and effective use, especially for small and medium sized foreign trade footwear enterprises, and the impact of the debt crisis in Europe and the United States in recent years has made China's foreign trade B2B market situation not optimistic.

The latest data show that by the end of December 2011, China's e-commerce B2B market was 3 billion 110 million yuan, the growth rate fell to 0.8%, while in 2011Q2, B2B still maintained a high growth rate of 19.5%.

In this regard, analysts said that the B2B slowdown appeared mainly in the B2B platform dominated by foreign trade, which was affected by the shrinking of overseas market space, resulting in fluctuations in import and export.

In addition to the impact of external environment, B2B's own performance is also not optimistic.

Early February Dunhuang network exposed layoffs storm, in February

Suddenly announced that its B2B company will be delisted, so that investors are not too optimistic about the prospects of B2B.

Fujian general representative of China International Electronic Commerce Center, Ministry of Commerce

It is believed that the weak external environment of overseas markets is not easily reversed by enterprises.

Under the background of big data era, foreign trade shoe enterprises must first improve the processing power of foreign trade big data, grasp first-hand trade information and trends, and get business opportunities in the most timely and timely manner.

As for how to improve the processing capacity of big data in the target market of foreign trade shoes enterprises, the global data treasure contains foreign trade data covering more than 200 countries of North America, South America, Europe, Asia, Africa, the Middle East, Oceania and other countries. The information of customs import and export and customs / customs clearance data from various countries and regions, through the deep excavation of these data contents, helps enterprises to grasp the products and market trends in a timely, comprehensive and considerable manner through professional reporting forms, and form the most valuable solution for business intelligence in overseas markets.

Zeng Wei, from Jinjiang Jiayi (Fujian) shoes and plastics Co., Ltd., Fujian, said that through "global data treasure", their enterprises can understand the import situation of foreign countries at any time and in time, and open up new markets.

Not only that, global data treasure can help them grasp the credit situation of foreign market customers, correctly identify high-quality buyers, and establish direct cooperation.