Fostering Innovation And Promoting Innovation Paradigm -- "2018 Major Textile Product Innovation And Promotion Work In Ten"

In July 28th, the launching ceremony of the ten major categories of textile innovative products was held at the 2018 China Textile Innovation annual meeting. The Chinese Textile Industry Federation President, Sun Ruizhe, President of the China clothing association, Yu Xinguo, Secretary of the Shenzhen Municipal Committee and Longhua District Committee, Cao Xuejun, deputy director of the consumer goods industry department of the Ministry of industry and information technology, attended the launching ceremony.

Photo: launching ceremony site

Since its first launch in 2017, it has gained the whole society and the whole society. industry Widespread concern. Ten categories of cultivation and promotion Spin The work of innovative products will start again, focusing on clothing, home textiles and industrial end consumer goods, focusing on ten major categories: fashion and creative products, intangible cultural and creative products, comfort functional products, easy care products, outdoor functional products, protective functional products, medical and health functional products, intelligent technology products, lightweight products and low carbon environmental protection products. This work will continue to cultivate "innovative products" with market potential and promote the "Chinese brand", which will lead to the upgrading of consumption, and satisfy the people's "good expectation" for quality life. This year's activities mainly show the following three highlights:

Authoritative bodies jointly select expert teams to support them.

The China Textile Association Productivity Promotion Department will join the China Apparel Association and China household. Textile industry The association, China Industrial Textiles Industry Association, China Textile Information Center, national textile products center, China Textile union brand office and other authoritative institutions invite garment industry, home textiles and industry experts to conduct comprehensive selection from six major indexes, namely fashion creativity, product design innovation, product technology innovation, product quality assurance, ecological environmental protection characteristics and market application characteristics.

Experience the market test and invite consumers to participate deeply.

Excellent products will be able to withstand the test of market consumption, and innovative products with market potential will win the favor of consumers. This year's work will open the consumer voting system, invite the broad masses of consumers to participate deeply, and enhance the market recognition of products. Make an appointment to vote for your favorite product.

Increase publicity efforts, disseminate innovation models

This year's work will increase publicity and promotion efforts, not only invite the public and industry well-known media to carry out the whole process of tracking reports on pre publicity declaration, consumer voting, publicity, awarding ceremony, etc. at the same time, continue to invite CCTV mainstream media, take the "ten major textile Innovation Products in 2018" as the main body, focus on product innovation, and display the core competitiveness of "made in China" textile products with visual impact TV language. In addition, ten main categories are nurturing and promoting. Spin The office of innovation products coordination with the China Silk Museum has agreed to orientate the collection of typical clothing this year. Popular products To demonstrate the current trend and fashion life is an important driving force for the continuation and sustainable development of fashion in the textile industry.

　　 Notice on launching ten major innovative products in textile industry in 2018

China spinning joint letter [2018] 132

Textile and garment enterprises of various provinces, autonomous regions and municipalities directly under the central government, professional associations and related units of the Federation, and textile and garment enterprises:

In order to implement the core spirit of the "three products" special work arrangement of the consumer goods industry in 2018, the Ministry of industry and information technology of People's Republic of China (hereinafter referred to as "Ministry of industry and information technology"), we should accelerate the implementation of the "three products strategy", focus on responsibility development and cultural heritage, advocate market oriented product innovation and creative design, give full play to the exemplary and leading role of innovative products, and establish the quality satisfaction and brand trust of innovative products. Entrusted by the Ministry of industry and information technology, the China Textile Industry Federation will carry out the ten major innovation and cultivation of textile products in 2018.

Attachment: 1. 2018 textile ten major innovative products cultivation and promotion declaration work.Docx

Two 2018 ten innovative products in textile industry to cultivate and promote product declaration category.Docx

Three 2018 textile ten major innovation products cultivation and promotion declaration.Doc

Office of China Textile Industry Federation

July 20, 2018