New York Metropolitan Museum
A good example is that David Beckham (David Beckham) wore a broad neck retro tux in May last year to attend the fashion celebration of the Metropolitan Museum of Art in New York (Costume Institute Ball). Gentlemen of Savile Row in London call this style the "captain of the band," Saville.
Because of its eye-catching characteristics, it was once sought after by Tommy Dorsey and other heavyweight band leaders in the 40s.
Even Carson Kressley, the stealthy and bragging character in the Queer Eye For The Straight Guy, has become quite retro. Recently, at the charity show of "New York children and children" (New Yorkers for), she became Fred Astaire, the king of song and dance. Why? This,
Pamela Danziger, a consumer insight expert at Unity Marketing, Stevens, Pennsylvania, believes that a world of dressing is the result of the contradiction between casual dress culture. She said: "in the United States, as people dress more and more casual, dress has become a truly distinctive feature of a way out of the crowd." Unity Marketing survey shows that in 2007, about 10% of American luxury consumers bought men's formal evening wear.
- up from 7% in 2006. Sales of women's official evening wear increased even faster, from 17% in 2006 to 22%. Moreover, based on the US economic downturn, the increase is not huge, but it is already very significant.
However, he believes that globalization has also promoted the whole trend. "You will see in Europe that people are more willing to dress formally. We are paying more and more attention to formal dress, which is likely to be affected by international travel. "
Mimma Viglezio, executive vice president of Gucci group, said: "in Asia, even if activities do not indicate formal dress, ladies will dress up in long gowns. In Hongkong, now even in Beijing and Shanghai, if they have the chance to dress formally, they will. In Japan, a traditional woman will wear a kimono and it will look amazing. " Besides, men are the same as women.
(Jia Xiao)
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