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Take The Shanzhai Route &Nbsp; &Nbsp; Taiwan Online Shopping Apparel Performance Broken 22 Billion

2010/3/19 13:43:00 18

    

According to the data, Taiwan's online shopping costumes hit twenty-two billion yuan (NTD, the same below) last year, and three C category seventeen billion and two hundred million, which is the first time that Taiwan's online shopping apparel has surpassed three C categories. The reason is that many online shopping costumes take the Shanzhai route, and the design of imitation clothing magazines creates popularity with low price and fast network delivery.


Some online shopping costumes revealed that they were responsible for purchasing Japanese fashion, international Chinese version and wearing apparel magazines at the beginning of the month. The clothes that were suitable for Taiwan consumers were selected for direct delivery to apparel manufacturers in Dongguan and Humen. According to the production, ten days and twenty days would be enough for mass production.


The operator said that some annual sales revenue of 100 million yuan online shopping sellers, but also to do the first proofing to model children to shoot, first on the shelves to pre test the water temperature, and then look at the production of sales, so as to achieve zero inventory.


The online shopping industry pointed out that in order to keep up with the physical storefront, almost all of the online shopping costumes are low priced and popular fast, and the operators can survive even though the materials are not good and the tailoring is poor. But the T-shirt costs only one yuan to two hundred yuan, five hundred yuan for dress and seven hundred yuan for jeans, so that young customers can wear new clothes every month.


 


 

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