After 90 Students Sell Shoes For Three Thousand

Zhang Xiangyu, a sophomore in Management College, is a standard 90. He was born in an age of plenty. He grew up in a wealthy family and enjoyed the happy days that others could hardly reach. Because both parents are businessmen, the family always spoil him and give him what he wants.

Every month, the parents gave him the pocket money, which was spent by him at the beginning of the month. He was a "moonlight clan". At the very beginning, he had the cheek to stretch out his hand to his parents, and then gradually became shy, so he had the idea of doing business.

Coincidentally, he once met with a shoemaker on the recommendation of his friends. He was asked to sell shoes by proxy and face the opportunity to start business. He readily agreed.

"I always think that entrepreneurship is not so difficult as it may be, but in fact, I overestimate myself." Zhang Xiangyu told reporters.

When he first started selling shoes, he just put photos of his shoes on his blog and thought that the development of the Internet would make him successful. But a month passed and only a pair of shoes was sold.

This led him to begin to sum up the reasons carefully, and ultimately blamed himself for not establishing his own brand. He first publicize among his classmates to let everyone know that the shoes he sells are of high quality and cheap. At the very beginning, he even sold at zero cost. Gradually, more and more people began to pay attention to it. People often asked him for shoes to pay attention to. With his understanding of shoes for many years, he always patiently explains, thus establishing a good communication relationship with buyers and laying a good foundation for business.

After the propaganda played a role, his "brand" was gradually established. When his classmates bought him shoes, he introduced some new customers. In this way, the market has grown larger and the income has increased. Now he can earn 3000 yuan on average every month.

"At the beginning, it was really hard. In addition to thinking about the marketing strategy, it also had to communicate with buyers, import and export goods, and deposit money between different banks. I also thought about giving up, but I still insisted on it. I am much better now. Recalling the entrepreneurial process, Zhang Xiangyu said with emotion.

As the online business is not very tight on time requirements, it does not affect Xiao Zhang's learning. Now, Zhang Xiangyu is planning to move the online store to reality. He plans to let his dormitory classmates join in and get rich together.