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Broke The News: Luxury Goods Price Difference Between Inside And Outside Is Nearly 60%.

2010/7/26 9:47:00 31

Luxury Goods

"If we simply look at the prices of the two places, the price of" cabbage "in the United States really lets us vomit blood.

The price difference between some Chinese and American packages is even more than doubled. Even after purchasing, the price is cheaper than the domestic price by more than 1/3.


Lisa, a white-collar foreign company working in Xuhui District, Shanghai, found that

Coach

The biggest difference between the US brand website and the China official website is a leopard print large Claire bag. The official website price in China is 15100 yuan, and the US official website price is 1200 dollars. According to the exchange rate of 1 to 6.8, the price difference is 6940 yuan.


In fact, more than Coach, Prada, LV, Armani, Gucci, VivienneWestwood, Ferragamo and Burberry and other international luxury luxury brands, in China pricing is also higher than the United States at least 1/3.


A Shanghai customs official told reporters that it was like Coach bag.

Luxury goods

An important reason for the high price in China is tariffs.

"When luxuries are imported, there will be three customs duties, consumption tax and value-added tax. The total amount is about 70%~100%."


In fact, since 2000, Coach has pferred more than 90% of its factories to Asian countries with relatively low labour costs.

In the next year after the pfer, the effect began to appear: Coach

product

Consolidated gross margin reached 64%, or even more than 62% of LV, and then jumped to 77% in recent years.


Supplement:


According to statistics from Vietnam, Vietnam imported $307 million 500 thousand from the US in May (2010) in May, up 10.7% from April this year, and accumulated more than 1 billion 400 million US dollars from the US in the first 5 months of this year, up 50.5% over the same period last year.

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