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Masa Marceau Business Men's Wear: Believe In "Loyal And Trustworthy" Service.

2010/11/24 15:06:00 97

Business Men

   As a well-known high-end online high-end business men Brand, MasaMaso ( Masa Ma-so In recent years, it has been highly popular, high quality and high service, and has become a popular brand among consumers. To say why MasaMaso (Martha Maso) has been so successful, MasaMaso (Martha Maso) has always believed in the service of "loyalty and trust".


In 2008, the MasaMaso (Martha Maso) brand was founded. Unlike PPG, fan and other online clothing brands, MasaMaso (Martha Maso) is walking in the middle and high-end line, from clothing positioning and other brands have opened a gap. Faced with more and more rational consumer groups, how to make people try to buy and have confidence in buying is the problem of MasaMaso (Masa Marceau) core team thinking. To this end, even with the small details of page design, MasaMaso (Martha Maso) is also very interested in trying to leave a deep impression on the customer. Regardless of the product's R & D design or fabric selection, MasaMaso (Martha Maso) has devoted every effort to achieve the following goal: compared with the high-end men's clothing in the shopping mall, the price of MasaMaso (Martha Maso) is more close to the people, and the quality of MasaMaso (Martha Maso) is better than that of the men's clothing that emphasizes the concept and publicity. Its unique product details are becoming the magic weapon for MasaMaso (Martha Maso) to help customers understand the products more meticulously and comprehensively. As a result, MasaMaso (Martha Maso) has become a dark horse in the industry and has become a high-end business menswear brand popular with urban white-collar workers.


It rose from the market in 2009, and got the world's largest VC by the beginning of 2010. US dollar class Investment, and then to the first line offline stores opened. MasaMaso (Martha Maso) is making steady progress with a low profile. It is the uniqueness of MasaMaso (Martha Maso) and the most popular place to have a direct dialogue with customers and build mutual trust.


Loyal waiting


MasaMaso (Martha Maso) ended the first quarter new sweater trial activities and recovered all the trial reports from 30 lucky candidates. According to the report, nearly 90% of the trial workers are satisfied with the new product of MasaMaso (Martha Maso), and have highly praised the fabric, clothing design, comfort and price recognition. At the same time, the quality of MasaMaso (Martha Maso) has always been the focus of the trial participants.


Mr. Huang, a trial worker, noted in his receipt report: "when you enter MasaMaso, the attitude of the guide buyer is very comfortable. During the whole trying on, the service attitude of shopping guide is very good, meticulous and patient, not only for me to introduce the product in detail, but also to help me try it on, I am very satisfied! "Mr. Huang, a trial worker of the long-term online shopping MasaMaso (Martha Maso), also said that the service of the customer service staff of MasaMaso (Martha Maso) official network is always meticulous and thoughtful, not only patiently answering the customers' questions, but also satisfying the customer's order modification or distribution advice in time, and more importantly, MasaMaso (Martha Maso) has always attached great importance to the customer's experience, insisting on the policy of cash on delivery and free return. This kind of satisfaction to the needs of customers and the high importance of customers have won the trust of customers in the early days of MasaMaso (Martha Maso). Now, it is a reflection of MasaMaso (Martha Maso) loyal to customers.


Martha Maso, general manager of MasaMaso (Martha Maso), pointed out in an interview that "in the growth period of MasaMaso (Martha Maso), we must do something well and attach importance to word of mouth training." In Sun Hong's view, the more rapidly developing industries, the more intense the competition is. The enterprises that can remain invincible depend on two points: one is products, the other is services. According to incomplete statistics, at present, MasaMaso (Martha Maso) has tens of millions of PV per day, and the turnover rate of old customers is as high as 50%. This is a rare phenomenon in the industry. This not only shows the confidence of customers in MasaMaso (Martha Maso) products, but also confirms the success of MasaMaso (Masa Marceau) sales strategy that is loyal to customers and handshakes directly with customers. And this way of communicating directly with customers, from the magnanimity of Rong Dan rate, can not be controlled by any online clothing brand.


   Nowadays, MasaMaso (Martha Maso)'s new autumn and winter costumes have begun to sell simultaneously online and offline, but this time, the focus of the company's attention has not only been limited to customer's recognition and satisfaction with the products. Sun Hong believes that MasaMaso (Martha Maso) will demonstrate the responsibility and absolute loyalty to customers and establish a long-term trust relationship with customers through practical actions, hoping to play a good role in promoting and guiding the whole garment industry.

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