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Rongcheng County Formed Industrial Cluster &Nbsp; Garment Enterprises Actively "Spanformation".

2011/4/4 13:38:00 48

Rongcheng County Industrial Cluster Garment Enterprise

In March 24th, Rongcheng County Australia Clothes & Accessories In the production workshop of the limited company, there are a number of production On the line, the workers are busy. Chairman Zhou Yancheng said: "last year, our company changed positively. Development The production situation is very good. More happily, this year just started, the order has been placed in the second half of the year. Such a good development situation can not be separated from the support of the county Party committee and the county government. guide "Ah!"


Rongcheng County Clothing industry After thirty years of continuous development, now has 830 garment enterprises, annual production capacity of more than 400 million (sets). The varieties include 6 series and more than 500 varieties of suits, shirts, leisure and cotton clothes. The products are exported to more than 50 countries and regions such as Europe and Oceania, forming a huge industrial cluster.


In the past two years, the county has re examined the status quo of the clothing industry in the county, actively promoted the spanformation of the mode of economic development, accelerated the optimization and upgrading of the garment industry, and made efforts to create a modern garment enterprise adapting to the new situation. In 2010, the apparel industry completed output value of 14 billion yuan, an increase of 16.8% over the same period, an average annual growth rate of 18% over the five years, and an export product delivery value of 4 billion yuan, an increase of 16% over the previous year, an average growth rate of 15% over the five years, and 3 new provincial brand names.


In order to spanform the sales mode that the enterprises sell mainly to domestic sales, Rongcheng county actively supports enterprises to adjust their product structure, and encourages enterprises to increase their R & D input, upgrade their product grades with technological innovation, and accelerate the pace of spanferring to the domestic market. In the first place, the garment Productivity Promotion Center was set up in the province. Last year, more than 100 advanced technologies were introduced to drive the garment industry in the county to invest more than 200 million yuan annually. At the same time, we should guide enterprises to locate the market position at home and abroad, and to set up the chain and monopoly in the domestic and the whole country. We should actively promote the market in the Middle East and Eastern Europe, while actively complying with the diversified and multi-level demands of the international market. We should actively develop the developed countries such as the United States and South Korea, and avoid risks by diversifying the market structure. We now have 32 companies, enterprises and offices directly outside the country.


Rongcheng county has fully implemented the strategy of "brand building up", and adhered to relying on project construction to support garment enterprises with brand advantages to expand their scale and grade, encourage enterprises to link up funds and brands, form close enterprise groups, build industry leading enterprises, and upgrade the production industry. At the same time, the county Party committee and the county government issued the "Rongcheng County clothing brand construction incentives", the Chinese famous brand, the well-known trademarks of China's enterprises, the implementation of the award of 1 million yuan, and strive to create 1 to 2 national brand.


In addition, the county has implemented the method of "going out, creating momentum and catching models" to comprehensively brainwash entrepreneurs and constantly improve their overall quality and quick response ability. In 2010, 20 batches were organized, and more than 60 backbone enterprises visited and studied in Zhejiang, Guangzhou and other places. 13 enterprises were sent to Anhui and Shanghai. They successfully held a joint meeting of garment industry cooperation. They signed 4 framework agreements and reached a long-term cooperation agreement with more than 400 garment enterprises.


In 2011, Rongcheng County persisted in taking Scientific Outlook on Development as the theme, and continued to accelerate the spanformation of the mode of economic development as the main line, making full use of the "three resources" and building the "three growth poles" to actively foster the "two largest markets". We must continue to optimize the industrial economic structure to make Rongcheng a major clothing and accessories distribution center in North China's clothing city and Beijing, Tianjin and Hebei.


The county should give full play to the influence of Shanghai and Hefei docking, strengthen the docking with advanced countries such as the United States, Italy, France and other developed regions such as Shanghai, Jiangsu and Zhejiang, vigorously implement the "three spanformations" of the garment industry, actively introduce high-level R & D talents, and constantly enhance their ability and level of developing the market, focusing on completing the construction of Rongcheng garment research and development center with an investment of 12 million yuan, and promoting the pace of construction of the garment industrial park. In the "frontier city", a large-scale and high level exhibition of garment city exhibition will be the focus of this year's development of garment industry in Rongcheng. It will further publicize Rongcheng's clothing brand and expand Rongcheng's influence to the whole country and even the whole world. At the same time, we must seize the favorable opportunity to be listed as the "brand construction experimental garden of Hebei province" and strive to hit 1 well-known trademarks in China in the year.

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