See How Big Stars Do Small Businesses
Jolin
A Sa
Angelababy
Yes
Star
For example, not everyone is like a star.
Carina Lau
That becomes the "charter woman" of all cities, so choosing small shops with low investment and low thresholds is a trend for the pragmatic circles.
Like bright urban white-collar workers, they often come out in the evening to "practice booth". Stars also carry a dream of "Hawker" and choose to open a low cost shop.
Administration
It is easy to get up, fail to do a great job, and accomplish your dream.
Jay Chou's antique shop door
Self made clothing sold out of stock
Jolin
Self made clothing sold out of stock
Cost: low cost of your own design
Earnings: 1 million in the first quarter
Jolin once said, "if I am not a singer, I may be a designer now."
No, she chose to design clothing as a sideline when the record industry was sluggish.
The biggest selling point of Jolin's clothing store is that the brand is taken from its own hit song "72 changes". Moreover, she did not invite the fashion designer to design herself purely, which would compare the other star clothing stores.
It is said that the order of "72 changes" has reached US $1 million in a single quarter, or even a break.
In addition to the cloth and storefront rent, Jolin's small shop is a lot of money, which is not easy to set up among the stars.
Jay Chou
Happy sale of antique pictures
• cost: 200 thousand cases
Yield: loss and deficit
Earlier, Jay Chou, who had always liked antiques, collate antique goods bought from Europe and Bangkok, and opened an antique shop called "Omni by JFK".
The shop is very small, but the antiques sold include sofa, table and chair, lighting, clothes, shoes...
The initial investment did not exceed 200 thousand.
Of course, whether it is crystal chandelier or retro suitcase, it is Jay Chou's own booty. The shop also planned a music classroom to enhance its taste.
But Jay Chou is very smart about business, and thinks that making money is not important.
Sure enough, when the antique shop opened less than a year ago, because of its dismal business, Jay Chou took out 2 million new clothing stores converted into shoes, and personally designed the Global Limited sports shoes.
The shop is said to be running poorly. He smashed the money to open a small restaurant "Mr.J Italian kitchen", to attract customers, and even put the piano in the secret book, and it said, "please do not play, so as not to be sent back to Ye Xianglun 20 years ago", but I heard that I took more pictures than I had to eat.
A Sa
Monopoly star used clothes
• cost: around 300 thousand
Earnings: making big profits
Sa, who is highly known for emotional intelligence, is also very economical minded.
Before leaving Mrs. Zheng's title, she opened a second-hand clothing store, Low B Club, to earn more entertainment and more amateur income.
This shop is located in the Hongkong lane, only about 20 square meters. The decoration is very simple and the cost is about 300000. This is a very low cost investment in Hongkong.
The biggest selling point is the second-hand clothes sold by celebrities, including T-shirts, vests, coats and shoes worn by Nicholas Tse, A Jiao, Joey Yung and Sammi Cheng, which can be bought here. The treasure of the town store is a "chicken feather jeans" worn by Nicholas Tse last year's concert.
Because artistes wear only one or two times at most. They look almost the same as the new ones. The price is less than half of the original price, which is very attractive. At present, the store business is particularly good.
A Sa said in an interview that she was ready to open a branch store and monopolized the fashionable Japanese dress.
Angelababy
Complaints about opening a nail shop
Cost: less than 200 thousand
Earnings: general business, but in complaints.
Angelababy is famous for its beauty. In order to make good use of its charm, this year, she threw 200 thousand in Tongluowan, Hongkong, and opened a nail shop "MiniNail", which was publicized on micro-blog and let her be the store manager.
It was revealed that Angelababy said seriously at the opening ceremony: "I am very demanding, including decorating and technicians.
There are 4 masters here. I have tried them before myself. "
Unfortunately, only a week after the opening, customers complained about the wrong version of the goods. After finishing the golden nail sticker, the edge of the nail began to fall off on the second day.
Reporters also went to the nail shop to try manicure, and the fees were the same as the market price. They were very close to the people, but the store business was very general.
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