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Iron Scorpion Vuitton Is Fully Committed To &Nbsp; Strong Integration Of The Chinese Market.

2011/5/30 15:41:00 93

Iron Scorpion China Market Management Strategy

"Fashion and achievement legend" recently, the international fashion brand iron scorpion Vuitton 2011 product order will be held in a grand opening, marking the full launch of the iron scorpion Vuitton company and the strong clarion of the Chinese market.


The order meeting was held by the industry as a new fashion festival.

The first few hundred men's clothes and women's clothes show the design concept of iron scorpion Wenden "constantly creating classic, demanding and shaping perfect", so that the dealers from all over the country are amazed.

Wang Jing, general manager of iron scorpion Vuitton, said that iron scorpion has always maintained strong competitiveness and leading edge in the independent research and development of products. It pays attention to the construction of international fashion information base and the professional training and communication of product R & D, and has a widely praised R & D team. The new product displayed is both an outbreak of strong R & D capability and a strong development capability.

Iron scorpion Vuitton

To build a real personality fashion brand strength witness.


There is no accident, iron scorpion Vuitton's stunning appearance and fashion lead, behind it is a leader who always walks on the top of fashion -- Mr. Li Yicheng, chairman of the board.


Leading fashion has become a dazzling symbol of Li Yicheng.

In the 80s of last century, Li Yicheng boldly started his business and set foot in the popular bag industry, and quickly completed the primitive accumulation.

Then, timely adjustment.

management strategy

In order to strengthen the bag industry, we should enter into the fashion sportswear field at the right time and create a new profit growth point.

In 2004, Li Yicheng made decisive efforts to continue to invest 250 million yuan in the operation of authorized international brands to complete the first brand strategy change.

Successful brand operation has accumulated rich experience. "To be a top brand of yourself is a matter of course."


  

financial crisis

After the outbreak, many entrepreneurs cut back on investment, while Li Yicheng, who has accumulated successful experience in brand operation, aimed at the target, went the other way, and resolutely entered the field of middle and top grade winter clothes, and introduced the fashion brand iron scorpion Vuitton to China to open up a new strategy for brand strategy.


"After experiencing the development of the market, the iron scorpion Vuitton brand has officially entered the stage of integrated market, and is bound to create legend."

Mr. Li Yicheng, chairman of iron scorpion Vuitton, used the word "comprehensive strength" to describe the strategic deployment of this year: to spend tens of millions of dollars to sign and promote cooperation with CCTV, and to collaborate with the national stereoscopic media, network, outdoor and other stereoscopic brand promotion; to concentrate funds, manpower and product resources, and to increase the support to launch the market, so as to build the advantage model market in the whole country, so as to promote the regional market, lay the groundwork for the whole country; introduce experienced professionals from the first-rate brand, create a strong marketing team, improve the product research and development mechanism, cooperate with the most advanced R & D institutions in Hongkong and Italy, and make a comprehensive effort to create a truly fashionable fashion brand.

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