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China'S Local Brand Fashion Show Shining London

2012/12/4 10:34:00 22

LondonDunhuang CultureFashion ShowLocal Brand


The Organizing Committee of the fourth Wan Wan international Chinese Film Festival invited the three major brands represented by BASIC group's BE.PRIV. Original brand It represents the backbone of China's original fashion design.


BASIC is good at capturing inspiration in ancient Chinese bronze culture and Dunhuang culture, and combining the modern technological process created by the western advanced industrial revolution, he designs exquisite art works.


This event shows the design series of BASIC group's advanced custom clothing brand BE.PRIV, taking the ancient Chinese "Dunhuang culture" as its theme, with its fresco's "flying sky" image as the main source of design inspiration, using the superb craft design of Shang and Zhou dynasties as the decoration, and combining the oriental ancient cultural elements with modern fashion in the way of expression. The series shows the colors of Dunhuang mural, such as malachite green, rose red, ivory and so on. The designer also chooses a variety of fabrics to reflect the various forms and verve of flying sky with different layers of material. At the same time, Designer In the fabric processing, add different printing and dyeing techniques to achieve the artistic effect of being false, real, and real.


BASIC group attaches great importance to the show. Li Jianguo, chairman of the group, thinks BASIC is the design series. Release conference It embodies the dialogue between China and the United Kingdom, the East and the west, and this kind of dialogue is a kind of information communication in the future era. He said: "the elements displayed in the costumes show, such as Dunhuang frescoes and flying Apsaras, are just a way of expressing our cultural ideas and the blending of eastern and Western cultures, and such a way is precisely to enable western countries to accept Chinese culture better and faster."

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