Quanzhou Fabric Merchants Are Ready To Develop To The North Market.

< p style= > TEXT-ALIGN: center > > U > img border= "alt=" "align=" center "src=" /uploadimages/201305/22/20130522120139_sj.JPG "

< p > in previous years, the outdoor products of Quanzhou merchants in Fujian were mainly light and thin fabrics. This year, the fabric manufacturers of Dong Long and Yong Gu went the other way and launched a new outdoor fabric with a heavy sense. These new products are more professional and functional.

Behind the specialization of outdoor fabrics, fabric manufacturers are speeding up the pace of developing the northern market.

< /p >

< p > > Jinjiang a href= "http://sjfzxm.com/news/index_h.asp" > outdoor brand < /a > mostly with "outdoor outdoor" products, fashion and leisure direction pformation, and the fabrics needed are fashion, no bearing and light burden.

But since last year, more and more customers have put forward the demand for heavy duty and more functional outdoor fabrics.

The new product, which is mainly driven by cold resistant clothes, has a certain "drum feel" outdoor fabric this year.

< /p >

< p > the industry believes that most of these new products are required by customers of professional outdoor brands.

In the early days of the outdoor market, many new outdoor brands were pformed from < a href= "http://sjfzxm.com/news/index_h.asp > Leisure Sports > /a" to a certain distance from professional outdoor.

Moreover, most consumers do not care much about outdoor clothing is professional, they pay more attention to the appearance and price of products.

Therefore, the concept of "Outdoors" can be accepted by consumers, and many outdoor brands are also pursuing outdoor styles in pursuit of fashion and fashion.

< /p >

< p > with the gradual development of this market, many local outdoor brands began to enter the northern market.

The north market demands more professional products, so the proportion of professional outdoor shoes and clothing is also gradually increasing, and the demand for professional outdoor fabrics is higher and higher.

Comparatively speaking, the professional outdoor fabric production process is complex, involving many processing links, generally need to have waterproof, wind protection, moisture permeability, water pressure, warmth, sweat, UV protection and other functions, coupled with extreme cold protection, so the product is mainly thick and heavy.

< /p >

< p > although the northern market has high professional requirements for outdoor fabrics, the market potential is great.

Northern market preferences, heavy windbreaker fabrics, high-end outdoor fabrics, these high-end autumn and winter products will bring good benefits to enterprises.

For example, the outdoor fabrics that the South needs may only be within 12 yuan / meter, but in the north it is about 20 yuan / meter.

< /p >

Similarly, they also face strong competition. In addition to the northern fabric suppliers, there are also some overseas fabric suppliers whose customers have larger choices and the bargaining power of suppliers is very low. P

< /p >

< p > therefore, we will intensify our efforts to improve the marketing and service follow up in the northern market.

"Although the product category is not the same, the marketing layout plan of the above enterprises coincide.

"In the long run, the market demand in the north is large, which is worth the effort of enterprises.

Many "a href=" http://sjfzxm.com/news/index_p.asp "> Quanzhou < /a" fabric business said.

< /p >