Zhuzhou Makes Use Of The Electricity Supplier To Build 100 Billion Clothing Industry, The Old Clothing City Will Pform Itself.

From outside the net buys trousers to produce their own doorway.

A few days ago, people in Zhuzhou, Ms. Yang, bought a pair of women's trousers on the net. When she sent her home from Zhejiang, she opened it and saw that the place of origin was Zhuzhou, which surprised her greatly.

"It is estimated that the goods are imported from Zhuzhou, and then the shop is open there."

In fact, this is no accident.

Taking advantage of the opportunity to build "digital Zhuzhou" and "smart Zhuzhou", the Zhuzhou market group has been carrying out information construction. The coverage of the broadband network has exceeded 80%. In the past three years, more than 5500 students have been trained.

According to incomplete statistics, there are more than 20 thousand online shops on Zhuzhou's "Song brand".

Last year, the volume of e-commerce pactions in Zhuzhou's clothing market exceeded 10 billion yuan.

Transformation and upgrading with e-commerce

In recent years, the clothing industry of Lu Song has maintained an average annual growth rate of 15%, the secret of which is electronic commerce.

The city's policy makers believe that with the rapid rise of online shopping, the function of traditional sales channels is decreasing, and the proportion of online sales is growing. If we want to maintain the sustainable growth of traditional clothing, we must make use of e-commerce.

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Against this background, the two level government of Zhuzhou and district has formulated the Zhuzhou garment industry revitalization action plan (2014-2017) last year.

This plan has put the top garment industry on the top.

We have planned 25.5 square kilometers of clothing industry new towns, including the three main parts of the market, the Longquan headquarters base (the international trade center of the Song Dynasty) and the white Guan clothing industrial park.

It is worth noting that the Zhuzhou apparel industry revitalization action plan (2014-2017) introduces the e-commerce blueprint of Zhuzhou costumes in a large space, and calls for the gradual formation of the market as the core of the business, with R & D, production, processing, warehousing and logistics.

Display, sales and e-commerce are one.

The cluster aims to achieve over 100 billion output in 2017.

On the one hand, the apparel industry in Zhuzhou will rely on local resources to create a localized trading platform for the song song dress city, and on the other hand, it will rely on the external mature platform for the two development.

Alibaba's Zhuzhou industrial belt and clothing purchase have been launched online, and have made rapid progress.

The Alibaba Zhuzhou industrial belt has settled in 1435 merchants, with an average daily clicks of 430 thousand times, with a total sales of 2 billion this year as of May.

The e-commerce platform for apparel purchases was 12 million 350 thousand yuan in 2014, with an average daily turnover of 34 thousand yuan.

The online platform has also started, and the prospect of the European city "together" platform and the "gorgeous online" platform is worth looking forward to.