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Trend Alliance: "Fashion In Thousands Of Miles" -- Help Create A New Ecosystem Of Textile And Garment Industry

2017/1/19 15:41:00 57

Textile And ClothingFashion TrendProduct DevelopmentDesign

It is reported that, at the opening ceremony of the annual conference of the world economic forum in Davos, Switzerland in 2017, facing the global economic situation, China's plan is affecting the whole world, and the wisdom comes from the practice of various industries in China, and it also profoundly affects the development of all industries.

Textile and clothing

"As one of the pillar industries in China, for the" synergy linkage "and" open and win-win ", some people have been practicing the new journey -- promoting textile enterprises to better grasp the popular trend and promoting the further optimization and upgrading of the industrial circulation chain. The Chinese textile fabric fashion trend research and publishing Alliance (the trend alliance)" fashionable miles "visit activities, help create a new ecosystem of the textile and garment industry, has been on the road since the end of December 2016.

There is no difference between the accumulation of power and the wisdom of all.

The trend alliance is made up of 16 textile enterprises from different categories, fairly large scale, strong sense of innovation and industry influence, and different enterprises have different trend research qualifications. They support each other and share their voices together.

China's textile and garment industry

The right to speak in the world.

In the age of cultural confidence, how can we get better economic benefits? We should pay attention to the trend of social civilization, the trend of fashion.

In this regard, hang Liang textile will fashion in every thread of the product; Jinhui fiber is thinking about fashion while striving for technology pilotage and green assistance; while Lian run new material has all the staff members to ponder the trend of fashion and try to figure out better trend display boards.

Interview with Heng Liang textile, Jinhui fiber and Lian run new material

For the accuracy of product development, Tianyi textile is concerned about the optimization of design; Jiaming dyeing and finishing is concerned about customer research; Fuhua weaving is more concerned about how the trend products can be better landed; and the textile products of Fu Li Da and Dan Mao are pushing to further systematize the product research and development system; Xing Wu Nerong leverages the frontier technology to create fabrics that different brands want; Sande textile has opened up an international perspective and has gained the international design strength; and Ruyi wool textile has realized the systematic coordination of the team, creating a more sharp trend new product.

Visit Tianyi textile, Jiaming dyeing and finishing, Fuhua weaving

Visit Fu Li Da, Dan Mao textile and Xing Wu Nerong

Visit Sande textile and Ruyi wool textile

For the effectiveness of product promotion, Lu Feng dyeing and dyeing focuses on customer brand analysis, and comprehensively attacks 2018 spring and summer; Ningbo weft will enhance the quality of plush to replace animal fur; olive branch is at the industrial level, focusing on more optimized industrial ecological chain; and Daly silk and Jianye textile market is also related to the trend of popularity, linkage with product development......

Visit Lufeng dyeing and weaving, Ningbo Weiyi, olive branch

In current China

New normal goals

In the face of market competition, the advantages and disadvantages of every textile enterprise are all possible. Therefore, the trend alliance promotes a systematic project to improve the landing by means of a series of activities such as "trend proposal meeting", "fashion Salon" and "fashion in a thousand lines". From the trend research proposal to the product occupation target market, covering the three links of trend research, product development and market promotion, under the joint efforts of the 16 alliance enterprises, cooperation and linkage, opening up and win win, the "fabric enterprises are mainly guided by the Brand Company to produce", and the development of textile enterprises according to the trend intelligence is guided by the guidance of the Brand Company, so as to effectively enhance the textile fabric enterprises' initiative as the upstream industry chain.

More interesting reports, please pay attention to the world clothing shoes and hats net.


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