Investigation On The Construction Of Independent Brands In Textile And Garment Industry In 2020

Notice of the general office of the Ministry of industry and information technology on the investigation of the construction of independent brands in the textile and garment industry in 2020

Gtsj [2020] no.669

Departments in charge of industry and information technology of all provinces, autonomous regions, municipalities directly under the central government, cities specifically designated in the state plan and Xinjiang production and Construction Corps:

In order to implement the "several opinions of the general office of the State Council on carrying out the special action of" three products "in consumer goods industry and creating a good market environment (GBF [2016] No. 40) and" guiding opinions on accelerating the construction of independent brand of clothing and home textile "(gxinlian consumption [2009] No. 481) and other work arrangements, and accelerate the construction of textile and garment independent brands, the following measures should be taken every two years According to the requirement of a dynamic adjustment to the list of textile and garment enterprises with independent brands under the key tracking and cultivation, our ministry, together with the China Textile Industry Federation, will continue to carry out the investigation on the construction of textile and garment independent brands. Relevant matters are notified as follows:

1、 Survey object and content

（1） Respondents.

1. The brand enterprises listed in the notice of the general office of the Ministry of industry and information technology on printing and distributing the list of key tracking and cultivating textile and garment brand enterprises (2018 Edition) (consumption letter [2018] No. 385) of the Ministry of industry and information technology (Annex 1).

2. It is not included in the "list of enterprises focusing on tracking and cultivating textile and garment brands (2018)", but in recent years, brand creation has achieved remarkable results. Enterprises with main business income of more than 3 billion yuan in 2019 can voluntarily participate in this survey.

（2） Methods of investigation.

This survey adopts the method of filling in the questionnaire online, and enterprises do not need to provide paper materials.

（3） Fill in by category.

The end consumer brand enterprises shall fill in the "2020 textile and clothing industry end consumption brand data questionnaire" (Annex 2), and the manufacturing brand enterprises shall fill in the "2020 textile and clothing industry manufacturing brand data questionnaire" (Annex 3).

2、 Working procedure

（1） Enterprise filling procedures.

1. Fill in online. Log in to the "brand building survey system" (Diaocha. Texbrand. Org. CN), enter the filling page, select manufacturing brand or terminal consumer brand for registration (fill in the enterprise name, organization code, registration place and other information truly and effectively). Fill in the questionnaire item by item according to the requirements and submit it after confirmation.

2. Precautions. If there is any error in the report, please contact the consumer goods department of the province, autonomous region, municipality directly under the central government and cities specifically listed in the plan, and the competent department of industry and information technology of Xinjiang production and Construction Corps. After obtaining the permission, the enterprise can log in the filling system to revise and submit again.

（2） Working procedures of local industrial and information departments.

1. The competent departments of industry and information technology are responsible for organizing qualified enterprises within their jurisdiction to participate in this investigation.

2. Log in to the administrator entrance of "brand building survey system" (Diaocha. Texbrand. Org. CN / Admin) and review the questionnaire of textile and garment manufacturing brands and end consumer brand enterprises in the jurisdiction. If an enterprise applies to modify data, the administrator can open the corresponding enterprise modification authority and re audit.

3. The official documents and the list of enterprises shall be submitted to the Ministry of industry and information technology (Department of consumer goods industry) before September 25, 2020.

3、 Relevant requirements

（1） We will seriously carry out the investigation work. All localities should give full play to the role of local trade associations and actively organize enterprises to declare. The reporting enterprise and the local competent department of industry and informatization shall carry out the filling and auditing work in accordance with the "online filling and auditing operation guide (2020 Edition)". For technical problems, please consult the technical support unit (see Annex 4).

（2） Efforts should be made to cultivate superior brands. We should optimize and improve the supporting policies of "key tracking and cultivating independent brand enterprises in textile and garment industry", guide enterprises to establish and improve brand cultivation management system, improve brand cultivation ability, and effectively enhance brand competitiveness and brand value.

（3） Strengthen the publicity of "three products" strategy. Actively carry out the "three products" strategy propaganda activities in the textile and clothing industry, timely summarize the successful experience of promoting the construction of textile and clothing independent brands, create a good market environment, and promote the development and growth of textile and clothing brands.

General Office of the Ministry of industry and information technology

August 17, 2020