Sales Promotion Depends On Decoration.

Commodity positioning is the basic course of each business, and different positioning, the way of showing goods will naturally be different.

Here we teach you some basic guidelines, perhaps to make your clothing brand (shop) sell better.

A. Volkswagen brand: because it is to earn profits by running volume, there should be a lot of clothing on the table, which will give customers the feeling of washing goods, which is also in line with the habit of buying clothes.

B. mid-range fashion brand: the number of underwear displayed on the desktop will be greatly reduced, and it can often display several sets of costumes. The tops, skirts and accessories can match the brand style, which can attract fashionable consumers to have a look at the store.

C. takes the brand of the high-end line: learning those big international cards, the desktop shows only one piece of clothing. This suit not only needs to be displayed on the side, but also in the glass cabinet.

Especially in large underwear market and store, good passageway can definitely improve sales, and its principle is to make customers easy to enter and difficult to get out.

First of all, it is necessary to let the passageway in the shop be blocked, so as to let the customers turn around in the labyrinth.

A common way is to set up several "middle islands" in the shop, often using folding frames.

The longer you walk around, the more likely you are to buy. The outside customers see more people and are more willing to enter.

Secondly, set up

A sofa and so on.

Customers are tired of shopping. Sitting on the sofa and waiting for friends is your chance to increase sales.

The first is the choice of main colors for decoration.

The most stupid way is to choose black, white and grey. This kind of main tonal will not take away the elegant appearance of clothes.

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After the decoration style is fixed, it is the choice of columns, inserting rods, spacers, and tabletop.

These things are used to hang clothes, and it is also important to choose the best ones. The principle is to conform to the brand style and positioning.

For a lingerie shop, the electricity consumption of lighting is really high, but if you want to make good sales performance, the money can not be saved.

Man is a kind of light seeking animal, where light can attract the eye, but the light depends on the darkness. This requires attention to the technology of lighting.

The decoration shop is designed to improve the sales of underwear. In foreign countries, the decoration style, window design, underwear display and so on are all a great learning.

If this series of work is done, sales of underwear can grow by 15%~30%.