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Reconstruction Of Traditional Industries: Internet And Offline

2015/6/25 21:59:00 55

Traditional IndustriesInternetChannel Management

The integration of Internet and traditional industries, O2O is the breakthrough point, making the landing of Internet + become operable.

Starting from the retail industry, O2O has extended to various sectors such as finance, cosmetology, insurance, and so on.

At present, traditional industries no longer stay in the operation of the original mode. More and more offline entities combine with the rapidly rising Internet to reengineer the industry.

In fact, as early as last year, Sinopec made use of the gas station convenience store network covering the whole country to link up with SF EXPRESS's logistics network and jointly develop O2O business.

In the mobile Internet era, there are more and more examples of Internet + Seeking for Industry reengineering.

On Monday, a APP called "US covenant" was launched. It is also the first entity mobile Internet platform in China.

As an exclusive platform for OC mobile Internet, the APP will lead to great changes in intelligence in this field.

"Beautiful, covenant?" I believe that in the future, it may become the palm of beauty loving people.

Internet plus

"At the same time, the development of this concept has become the connection between customers and shopkeepers.

As a two-way service platform for location service customers and stores, customers can achieve "beauty agreement".

Platform business

Online booking can be done without queuing and even booking service.

The store can achieve instant management and remote monitoring of customer information through this platform, providing value-added services for customers.

= a large number of O2O entrepreneurs have been concerned. Compared with the earlier entrepreneurs, they have a name of Newcastle, Xu Ming.

In their view, the mobile Internet is

O2O

Opportunities are also the platform to realize their dreams.

"Originally developed this portable beauty instrument, still stems from the wife's complaint, said IT men do not understand romance, when friends travel to the United States, took a LED photon beauty instrument, but this product because of the holding time is long, inconvenient to carry and other reasons, the wife's vomit slot."

Xu Ming told reporters that based on this, he developed the idea of developing a hand-held, portable and Cosmetology beauty instrument.

Today, Xu Ming has applied for the national patent (and authorized) for the portable wearable LED beauty instrument developed by him, and is also actively seeking partners to bring the product to market.

Standing on the "Internet +" draught, the data advantage of the Internet channel is conducive to the control of users' needs and product promotion. However, a strong offline experience will boost the product's more popularity and better coordination.

Consistent with the idea of many creative customers, in Xu Ming's view, the promotion of channels for products is still important. This portable wearable beauty device is positioned as an Internet product, while the line is the main promotion channel while the expansion of offline experience is still important.


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