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"13Th Five-Year" China Garment Industry Innovation Drive To Find A New Way Out

2015/10/27 9:07:00 37

13Th Five-YearGarment IndustryInnovation

China

clothing

The industry "12th Five-Year" is in the ascendant. What new opportunities are facing "13th Five-Year"? Let's analyze it together.

At the end of the 12th Five-Year plan, the Chinese textile and garment industry has successfully completed the main goal of the 12th Five-Year development plan, effectively promoted the implementation process of the textile power strategy, and laid a good foundation for implementing the intelligent manufacturing of textile industry under the strategy of "made in China 2025".

Since 12th Five-Year, the characteristics of economic adjustment and deceleration are obvious, while the scale and efficiency of textile and garment industry has slowed down, but it has achieved steady growth, and the main structural adjustment goals have been completed as planned.

Intelligent manufacturing in textile industry has actively promoted the contribution rate of science and technology to more than 40%.

30 years of reform and opening up, China's clothing technology has made great progress.

Wen Lisheng, deputy director of the China Garment Association's science and Technology Committee, clearly pointed out that the creation of China's clothing power should be reflected in four aspects, namely, the realization of strong nation in clothing technology, strong brand in clothing, strong talents in garment industry and sustainable development power in clothing industry.

Since 12th Five-Year, the textile industry has paid more attention to and invested in scientific and technological innovation. The technology of high performance fiber and composite materials, high-end textile equipment, two integration, functional and personalized textile and garment design and manufacturing technology has been continuously improved, and the progress of science and technology has led to a 80% increase in total labour productivity than the end of 11th Five-Year.

14 achievements have won the national science and technology award. Among them, the "cheese automatic digital dyeing technology and equipment" won the first prize of national science and technology progress, and 557 achievements were awarded the China Textile Industry Federation science and technology award.

Intelligent manufacturing in textile industry has been actively promoted.

During the "12th Five-Year" period, the level of functional, differential fiber and hi-tech fiber complete sets of technology and equipment was further improved. The continuous, automatic and high-speed new textile equipment was widely applied, the application of on-line monitoring technology was deepened, the management system and comprehensive application were promoted in large and medium-sized enterprises, and e-commerce became the highlight of the industry rapidly, and the technology of garment customization began to be applied.

"13th Five-Year" positioning will be adjusted to face multiple opportunities for development

"At present, the textile industry is slowing down and stabilizing, the downward pressure is relatively large, the overall cost is rising, and enterprises are in the process of pformation.

Of particular concern is the pressure of export this year, the EU's currency devaluation further increased order pfer.

Therefore, the overall pressure of the industry is relatively large, and we need to find new development space and new development way through structural adjustment and innovation driven.

Wang Tiankai, President of China Textile Industry Federation, said.

Through pformation, the clothing brand will upgrade its product design and sales channels in an all-round way so as to find a way of sustainable development.

Nowadays, more and more domestic brands are eyeing the huge market capacity of "fast fashion".

Faced with fierce market competition and high inventory pressure, a number of local garment enterprises began to "copy" fast fashion brand rapid R & D, fast loading cycle and zero inventory mode, accelerating into the fast fashion area.

Many local clothing brands including Metersbonwe, Giordano, Baleno and so on have been playing the banner of fast fashion in recent years.

In addition, the Chinese sports brand "boss" Lining also turned his attention to sports fast fashion, produced 10% of the products to test the water, "fast fashion" supply chain, and reduced the product update speed to 60 days.

The main suit of men's clothing brand, the product, is divided into high-end customization, wedding series and leisure series. In order to win more market share, Bosideng has pformed the previous affiliate mode into a private brand professional retailer business model since last year, in order to achieve rapid response to market demand changes through simplifying supply chain links and compressing logistics time.

At present, the planning of the textile industry in 13th Five-Year is being made. It is understood that under the new normal state of China's economic development, the textile industry will be relocated, which can be summed up in three sentences, that is, the people's livelihood and pillar industries of the national economy and social development, the fashion and consumption industry that promotes cultural creativity, leading the way of life, and the leading industries of high and new technology application, international development and business model innovation.

At the same time, in the context of China's overall layout of ecological civilization construction, China's textile industry will promote the construction of ecological civilization from three aspects, namely, the establishment of mechanisms, technologies and products, and recycling economy in the 13th Five-Year.

E-commerce, intelligent digital production, energy saving, environmental protection and other aspects are expected to become a new bright spot.

There is a breakthrough in the waste recycling system. It is expected to organize the pilot demonstration of resource recovery and reuse, and cultivate leading backbone enterprises. Under the guidance of the government's planning, the park and industrial base for reusing waste textiles will be established.

Multiple factors bring benefits to the Internet and change the industry form.

The "one belt and one way" strategy has brought new opportunities to the industry.

Sun Huaibin, deputy secretary of the China Federation of textile industry, said that at present, the industry structure of the textile industry is mainly concentrated in the coastal areas, while the central and western regions are obviously lagging behind and inadequate development. Through the strategic adjustment of "one belt and one road", the Midwest will be a new way of development, such as production capacity cooperation, cotton textile industry and industrial textiles.

Overseas

Investment

On the one hand, along with the rising cost of labor, environmental protection and land in China, overseas investment in the industry has spread from clothing to upstream yarn, dyeing and finishing in the industrial chain, and from the beginning of small businesses, many large enterprises have begun to lay out overseas and pfer production bases to foreign countries.

Lin Yunfeng, vice president of the textile industry branch of the China Council for the promotion of international trade, believes that the next step of "going out" includes two main ideas: one is to take the raw materials and the upstream resources, and the other is the extension of the brand.

The Internet has changed the traditional textile industry through the electricity supplier mode, but it was only in the sales link before.

Cao Xuejun, director of the textile department of the Ministry of industry and information technology, said that the Internet brings great opportunities to the textile industry and vigorously promotes the integration and development of the textile industry and the Internet technology. This is an important task for the pformation and upgrading of the textile industry in the future.

The future direction is to vigorously promote the integration and development of the Internet, information technology and textile industry in the textile industry, enhance the level of collaborative innovation, precision manufacturing and meticulous management, optimize the supply chain, and promote the pformation of the textile industry to high-end, intelligent, green and service oriented industries.

At the same time, the Internet will promote

Spin

The extension of manufacturing to service.

In the process of popularizing and applying Internet, textile enterprises derive suppliers of information systems and systematic solutions, forming new growth points for enterprises, and providing better services for enterprises to expand their core businesses.

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